If you sell fridges, washing machines, TVs, lamps, tumble dryers or – since 20 June 2025 – smartphones and tablets online in the EU, the listing must show the EU energy label and the product information sheet, with the label close to the price. That is the Energy Labelling Regulation (EU) 2017/1369 together with the delegated regulation for each product group. Which products are covered, what the display must look like and where to get the label and sheet.
What the online listing must show
Under Article 5 of Regulation (EU) 2017/1369, the dealer must display the supplier’s label “in a visible manner, including for online distance selling”, and make the product information sheet available to customers. The details for the internet are set in an annex of each product-specific regulation – for refrigerating appliances, Annex VIII of Regulation (EU) 2019/2016:
- The label is shown in proximity to the price, clearly visible and legible.
- A nested display is allowed: next to the price you show an arrow in the colour of the efficiency class, with the class letter in white (same font size as the price) and the range of classes, e.g. A–G. The label itself opens on the first click, mouse-over or tap – as a pop-up, new tab or inset.
- If the image fails to load, the alternative text must be the efficiency class in the font size of the price.
- The product information sheet is also shown near the price – directly, nested, or as a link to the EPREL product database that clearly reads “Product information sheet”.
In addition, visual advertisements and technical promotional material for a specific model must state its efficiency class and the range of classes (Article 6(a) of Regulation 2017/1369). If a bullet point lists the technical data of a fridge, write “energy efficiency class D (range A to G)”, not just “class D”.
Which products are covered
Only product groups with a delegated regulation need a label. As of October 2026, these groups carry the rescaled label with classes A to G and no plus classes:
| Product group | Regulation, new label since |
|---|---|
| Refrigerators, freezers, wine storage appliances | (EU) 2019/2016, since 1 March 2021 |
| Dishwashers | (EU) 2019/2017, since 1 March 2021 |
| Washing machines and washer-dryers | (EU) 2019/2014, since 1 March 2021 |
| Electronic displays (TVs, monitors) | (EU) 2019/2013, since 1 March 2021 |
| Light sources (lamps, LED modules) | (EU) 2019/2015, since 1 September 2021 |
| Tumble dryers | (EU) 2023/2534, since 1 July 2025 |
| Smartphones and slate tablets | (EU) 2023/1669, since 20 June 2025 |
The smartphone label shows, besides the efficiency class, battery endurance per charge, battery endurance in cycles, drop resistance (A–E), repairability (A–E) and the IP rating. Only tablets with a mobile operating system and no physically attached keyboard count as “slate tablets”; a tablet running a desktop operating system such as Windows is not covered (Article 2(1), point 5 of Regulation 2023/1669).
Still on the old label with plus classes (such as A+++ or A++) as of October 2026 are, among others, air conditioners (626/2011), space heaters (811/2013), water heaters (812/2013), ovens and range hoods (65/2014) and local space heaters (2015/1186). The Commission has prepared new A–G labels for heaters and water heaters; what counts is the application date published in the Official Journal. Tyres have their own label under Regulation (EU) 2020/740.
A luminaire with a built-in light source carries no label itself, but its supplier must state which light source it contains.
EPREL: where the label and sheet come from
The label and product information sheet are produced by the supplier – the manufacturer, importer or authorised representative – not by the dealer. The supplier must register every new model in the EU product database EPREL before placing it on the market (Article 4 of Regulation 2017/1369) and give you the label and sheet electronically.
- Every new label carries a QR code that leads to the model’s entry in EPREL, where you find the registration number and can download the label and sheet.
- If you have no label, you must request it from the supplier (Article 5(2)). The sheet you may also download from the database yourself (Article 5(3)).
- If a model is not in EPREL, ask the supplier before listing it – without registration it may not be placed on the market.
- Check the model identifier: the label and sheet must match the exact variant you sell.
Amazon, eBay, Kaufland and Otto
The delegated regulations also bind platforms: a hosting provider that allows direct sales must enable the label and sheet to be displayed as required and inform the dealer of the obligation (e.g. Article 5 of Regulation 2019/2016). Supplying the files is still your job:
- eBay: upload the label and product information sheet as image or PDF in the listing’s disclosures section and give the efficiency class and range in the item specifics. Alternatively, enter the EPREL registration number and eBay pulls the data from the database – though eBay recommends uploading the full set yourself.
- Amazon: in the affected categories Amazon asks for the EU energy efficiency class as an attribute and expects the label and sheet as files. Sellers in the Seller Forums report deactivated offers when the class, label or sheet is missing or does not match.
- Kaufland and Otto Market: the attributes and upload fields are listed in each marketplace’s seller help for the category. After uploading, check the live page to see that the arrow and label really appear next to the price.
Common mistakes
| Instead of | Write |
|---|---|
| Fridge with energy class A+++ | Energy efficiency class D (range A to G) – fridges have had no plus classes since March 2021 |
| Class D (in a list of technical data) | Energy efficiency class D (range A to G) |
| Label only as the seventh product image | Label or class arrow close to the price |
| “More info” link to the manufacturer’s website | “Product information sheet” link to the EPREL entry or the sheet itself |
| Old tumble dryer label with A+++ | New label under Regulation (EU) 2023/2534 |
| extremely energy-saving | Consumption from the label, e.g. 150 kWh/year |
Generic claims such as “energy-efficient” or “energy-saving” have also fallen under the green claims ban in Germany since 27 September 2026, unless the product reaches class A. The concrete figures from the label are the safe alternative.
Check your listing
Nordova does not check the label and sheet – they belong in the marketplace’s upload fields. It does check the text: the free listing check finds generic energy-saving and environmental claims and CE wording such as “CE tested” in the title, bullet points and description. For electrical goods sold in Germany, also see WEEE and other registration numbers.